BETTER FOR THE MEN
WHO WEAR IT AND MAKE IT
ORGANIC COTTON
Our cotton is organic. Better for farmers, the planet and your skin.
GOOD WAGES
We run a pioneering scheme for garment workers, to ensure they receive a good wage wage. It's why we do, what we do.
PREMIUM QUALITY
(WITHOUT THE PRICE TAG)
We buy in big quantities and miss out the middle-man, passing the savings on to you.
SOLAR ASSISTED FACTORY
The majority of our partner factories are assisted by solar energy, reducing CO2 during production. Hello sun, bye CO2.
CERTIFIED FACTORIES
We work with certified factories, to ensure good working conditions for the people who make our clothes.
TIP YOUR GARMENT WORKER
We're the first UK brand to allow you to tip your garment workers directly. Just add a tip on one of our product pages.
Our cotton is organic
Better for farmers, the planet and your skin
![](https://ucarecdn.com/cea4f762-fdc1-4000-93c2-c021e5c7da10/-/format/auto/-/preview/120x120/-/quality/lighter/Screenshot%202023-03-20%20at%2011.43.06.png)
WHAT DO YOU WANT US TO MAKE NEXT?
We're building the hottest collection of ethical and sustainable clothing on the internet. Together, let's transform the fashion industry.